The invocative language of a poem is characterized by Dichtung. Poetry, Dichtung, means intensification of language. The writer invokes poetic powers of language to have certain effects on the reader. Invocative words become infected or contaminated with the meanings of other words to which they stand in alliterative or repetitive relation. In writing phenomenological texts, we need to discern when and how words do this. We need to be sensitive to the ways that words and expressions may acquire a certain desirable intensity when they are composed with strongly embedded meaning.